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SAMS Mobile

Privacy Policy

Last updated: 13 October 2026

SAMS Mobile (“SAMS”, “we”, “us”) is registered in the United Kingdom and is developing the SAMS IS-04Z1 intrinsically safe smartphone. We are the controller of the personal data collected through sams-mobile.com. This policy explains what we collect, why, who sees it, how long we keep it and what your rights are. For questions about it or about your data, write to info@sams-mobile.com.

1. What we collect

Enquiry and distributor forms

When you use the form on our contact page we collect what you type: your name, company, email address, phone number (optional), country or territory, business type and message. The form also records the page you sent it from and, if you arrived through a link such as “Request the datasheet”, the subject of that link. When the form is sent, our notification email includes the date, time and the IP address it came from. If you have given advertising consent and reached us from a Google advert, we also include the advert click identifier and campaign tags (utm values) from the web address.

Talk to SAMS chat

If you use the “Talk to SAMS” chat we collect your name, email address and telephone number (all required to start), what you choose to tell us (whether you want the phone or to become a distributor, your country, company name and website, what the company sells, the industries it serves, whether it already sells to Zone 1 / ATEX customers) and any message you type. We also record the page and page language you were on, the date and time, your IP address, the approximate location derived from it (country and city) and your browser and device type. Your details are saved as soon as you submit the first screen, even if you do not finish the chat, and our team is notified through the Telegram messaging service. The chat is a fixed set of questions, not an automated assistant, and nobody replies in real time; our team confirms the details and contacts you afterwards. While a chat is open your browser keeps its progress in session storage so it survives moving between pages; this is deleted when you close the tab and is not used for tracking. A Cloudflare security check (Turnstile) runs on the first screen to block automated abuse.

Email and other contact

If you write to us directly we keep the correspondence, including your email address and anything you tell us.

Server logs and security

Like every website, our servers automatically log each request: IP address, date and time, the page requested, the referring page, the response code and your browser and device type. We use these logs to keep the site running and secure. We also use technical measures to filter out automated spam and to limit repeated submissions.

Analytics and advertising measurement

Only with your consent, Google Analytics records how the site is used: pages viewed, time on page, approximate location, and device and browser information. Details are in our Cookie Policy.

What we do not collect

We do not collect payment details through this website, we do not ask for special-category data (such as health or political information) and we do not knowingly collect data from anyone under 18. Please do not include such information in your message.

2. Why we use it and our legal basis

  • Responding to your enquiry or distributor application, including taking steps you ask for before any agreement: legitimate interests (answering a request you started) and, for distributor applications, steps at your request before entering a contract.
  • Sending the IS-04Z1 datasheet and launch updates you have asked for: your consent, which you can withdraw at any time.
  • Keeping a record of pre-launch interest by market so we can plan certification, distribution and launch by country: legitimate interests.
  • Keeping the site secure, preventing spam and abuse, and diagnosing faults: legitimate interests.
  • Measuring site use and the performance of our advertising through Google Analytics and Google Ads: your consent, given through the cookie banner.
  • Meeting legal obligations, where the law requires us to keep or disclose information.
  • Following up your “Talk to SAMS” chat (answering your phone enquiry or assessing your interest in becoming a distributor): legitimate interests and, for distributor applications, steps at your request before entering a contract.

We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.

3. Who we share it with

We do not sell your personal data and we do not pass enquiry details to third parties for their own marketing. We share data only as follows:

  • Hosting and email providers. Our website and email systems are run for us by hosting providers. They process the data on our behalf and do not use it for their own purposes.
  • Google. If you consent, Google Analytics and, where we run Google Ads campaigns, Google Ads receive the measurement data described in the Cookie Policy. Google acts as our processor for analytics and, for some advertising data, as an independent controller under its own privacy policy.
  • Advisers and authorities. Professional advisers bound by confidentiality, and public authorities where the law requires disclosure.
  • Telegram. Our team is alerted to new chat enquiries, with the details you gave, through the Telegram messaging service. Cloudflare provides the security check on the chat and contact forms, and a third-party IP-location service receives your IP address to work out your approximate location.

4. International transfers

Our service providers, and Google, may process personal data outside the United Kingdom and the European Economic Area. Where they do, we make sure the safeguards required by UK data-protection law are in place. Contact us if you would like more information.

5. How long we keep it

  • Enquiries and distributor applications: no longer than 24 months after our last contact with you, unless you ask us to delete them sooner or the law requires us to keep them longer.
  • Server, email and anti-abuse logs: kept for a limited period and then deleted automatically.
  • Cookie choice: 12 months, after which we ask again.
  • Google Analytics data: for the retention period configured in our Analytics account.
  • Our regular server backups are overwritten on a rolling basis, so deleted data can remain in a backup for a limited period before it is overwritten.
  • “Talk to SAMS” chat enquiries: no longer than 24 months after our last contact with you, as for other enquiries.

6. Cookies and similar technologies

The site sets one necessary cookie, which stores your cookie choice. Analytics and advertising cookies are set only if you accept them. Our Cookie Policy lists every cookie and browser-storage item in use. You can change your choice at any time through your cookie preferences or the cookie button in the bottom-left corner of every page.

7. Security

The site is served over encrypted HTTPS connections. Access to our servers is restricted, security updates are applied regularly and repeated abusive access is blocked automatically. No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we work to protect your data against loss, misuse and unauthorised access.

8. Your rights

Under UK GDPR (and, where it applies to you, EU GDPR) you have the right to:

  • be told how your data is used, and to access a copy of it;
  • have inaccurate data corrected and incomplete data completed;
  • have your data erased in the circumstances set out in the law;
  • restrict how we use your data, or object to uses based on our legitimate interests;
  • receive data you gave us in a portable format, where the law gives you that right;
  • withdraw consent at any time, without affecting use made of your data before you withdrew it.

To use any of these rights, email info@sams-mobile.com. We will respond within one month and may need to confirm your identity first. There is no charge unless a request is clearly unfounded or excessive.

You also have the right to complain to the supervisory authority. In the United Kingdom this is the Information Commissioner’s Office (ico.org.uk, telephone 0303 123 1113). If you are in the European Economic Area you can complain to your local data-protection authority. We would appreciate the chance to resolve your concern first, so please contact us.

9. Links to other websites

Our guides link to standards bodies, regulators and other organisations. We are not responsible for their content or privacy practices, so please read their policies.

10. Changes to this policy

We will update this policy when our practices change, for example when we add new services or tools. The date at the top shows when it was last revised, and significant changes will be highlighted on this page.

11. Contact

Questions, requests and complaints about personal data: info@sams-mobile.com. You can also review your cookie preferences at any time.